With about two weeks away as of this writing, The Super Mario Bros. Movie is so close, you can smell it. Almost literally now. Cosmetics company Lush is currently collaborating with Nintendo to release some special edition body care products, ranging from bath bombs, shower gel, and body sprays. 

Power-up your bathing with limited-edition Lush x Super Mario Bros. Movie products, made fresh with super-powered ingredients. What's inside counts!

(Image: Lush, Nintendo)

One may ask, "what would a Mario character, or someone from the Mushroom Kingdom smell like?". According to the product descriptions, the Mario shower gel ($12.50US), for example, sports a "fresh pomegranate juice and Persian lime oil combine to create lathers of fruity cola fragrance". That's an interesting scent for a plumber, but I suppose it's better than the perceived alternative. 

(Image: Lush, Nintendo)

The Princess Peach body spray ($45.00US for a 6.7fl. oz bottle) has a blend of Peach (because of course) and pineapple. 

(Image: Lush, Nintendo)

Another product of note is the signature Gold Coin in the form of a moisturizing soap ($8.75US). Scented with caramel and Lush's signature "Honey, I Washed The Kids" fragrance, lather up with warm water and liberally moisturize. 

The full list of Lush's inventory can be viewed at their site, while supplies last.

The insane marketing campaign for the Super Mario Bros. Movie is at a fever pitch, the branding is everywhere. Feels like it's 1990 again.